Protecting Your Privacy: Our Commitment to You

Welcome to Ean Enterprises! At Ean, we deeply value your privacy and are committed to safeguarding your Personal Information with utmost respect and care. This Privacy Policy outlines how we collect, use, disclose, and protect your data on our platforms, including the website www.babynu.in and mobile sites/applications. Please take a moment to read this Policy to understand how we handle your information and ensure a secure and delightful experience.

Who Does This Policy Apply To?

This Policy applies to all individuals ("Customers," "you," "your") who browse, access, or provide information on or through our Platforms, as well as those whose information we collect, receive, or process in connection with the sale of our products ("Products"). We value your trust and want you to be fully informed about how your data is used.

Your Consent Matters

By accessing and using our Platforms and providing information as described in this Policy, you consent to the collection, use, and disclosure of your information in accordance with this Policy. Rest assured, we follow best practices and comply with relevant data protection regulations to protect your data. However, if you do not agree with the terms or policies outlined in this Policy, you may choose to discontinue using the Platforms.

Your Mobile Number and Marketing Communications

When you access our services, you agree to receive communications related to our services on the mobile number you provide, even if the number is registered under the DND/NCPR list under the Telecom Commercial Communications Customer Preference Regulations, 2018 ("TRAI Regulations"). Please note that these communications, including commercial messages, will not be considered Unsolicited Commercial Communication under the TRAI Regulations, as you have specifically opted to receive them on the provided mobile number.

What is Personal Information?

For the purposes of this Policy, "Personal Information" refers to any information that directly or indirectly identifies you, either alone or in combination with other information available to us. It includes information submitted, collected, and maintained by us through the Platforms, excluding publicly available or accessible information and information shared under the Right to Information Act, 2005 or any other applicable law.

How We Collect Your Personal Information

We collect and receive Personal Information through various means:

When You Submit Personal Information on Our Platform: This includes information you provide during registration, placing orders, subscribing to newsletters, contacting customer care, or participating in surveys. We advise you to provide only the information necessary for the intended purpose.

Automatic Collection: We automatically collect certain information when you interact with us, such as Platform usage, interaction with content, and other unidentifiable information transmitted by your internet browser. Technologies like cookies, Internet tags, and web beacons may be used to collect this information to improve services and personalize content.

Other Sources: We may receive information about you from third parties to enhance our records, provide better service, or offer relevant Products. Please note that we are not responsible for the privacy practices of these third-party websites.

What Personal Information We Collect

To ensure accurate services and improve our offerings, we collect and process the following categories of Personal Information:

Contact information: your name, email and postal address, phone number(s), and country.

Personal details: date of birth, language preference, location.

Publicly available information: information openly accessible on the Internet.

Shipping details: names and contact information of individuals to whom purchases have been shipped.

Product interest information: your preferences, opinions, and individual preferences.

Financial information: bank account, credit card, debit card, or other payment instrument details if you choose to provide them for availing our Products.

Technical data: information about your device, system, application software, and peripherals gathered periodically for software updates, product support, and other related services.

Please note that we may also collect and use anonymized and aggregated information about your Platform usage. This information does not personally identify you and is used for analysis, research, and other internal purposes.

Why We Collect Personal Information

We collect and process your Personal Information for the following purposes:

Verification and account management: to verify your identity, manage your account, and communicate with you about your account activities on the Platform.

Product purchases and transactions: to fulfill your Product orders and provide transaction-related services.

Customer support and communication: to respond to your inquiries, feedback, reviews, comments, and provide follow-up support.

Marketing and promotions: to send newsletters, offers, order updates, and promotional communications through email, SMS, and social media channels. This includes tailoring content and advertisements, conducting market research, and improving our offerings.

Legal compliance: to comply with applicable laws, regulations, and legal processes, enforce our terms and conditions, and establish, exercise, or defend legal rights.

Performance analysis and improvement: to analyze trends, track web page movements, understand shopping preferences, measure customer satisfaction, and enhance your shopping experience.

Crime prevention and detection: to prevent, detect, investigate, and take action against crimes, fraud, or any illegal activities and comply with regulatory requirements.

Business operations: for internal research, analytics, and improving the Platform, as well as benchmarking performance and customer services.

Location-based services: to determine the closest store locations offering our Products and provide promotional offers based on your location.

Protection of rights and legal obligations: to establish, exercise, or defend legal rights, comply with legal obligations, and seek professional or legal advice.

The Legal Basis for Personal Information Collection

We collect and process your Personal Information based on the following legal grounds:

Performance of a Contract: We process Personal Information necessary for the performance of our agreement with you, such as processing orders placed on our Platform.

Legitimate Interest: We rely on legitimate interests to send you marketing information, improve our services, and communicate with you to serve you better.

Compliance with Legal Obligations: Certain processing activities are necessary to comply with legal obligations, such as retaining business records for specified periods.

Consent: In limited cases, we may rely on your consent to process your Personal Information. We obtain your consent when required, and you have the right to withdraw it as stated in this Policy.

Sharing of Personal Information

We respect your trust and only share your Personal Information with authorized individuals or entities subject to this Policy or practices equally protective of your information. We may share your Personal Information with the following:

Affiliates and Third Parties: We may share your Personal Information with our affiliates and trusted third parties to provide services on our behalf or comply with legal requirements.

Service Providers: We engage service providers, such as beauty partners offering services to our Customers, to perform services based on our instructions. These providers are prohibited from using or disclosing your information except as necessary for the services or legal compliance.

Business Transactions: If we plan to merge, sell, or undergo a similar business transaction, we may disclose or transfer your Personal Information to the involved entity for evaluation, business management, or other purposes outlined in this Policy.

Corporate Entities and Law Enforcement: We may share Personal Information with our corporate entities to prevent fraud, illegal activities, and protect our Customers' rights and safety. We may also disclose Personal Information to law enforcement or third-party rights owners as required by law or to enforce our terms and conditions.

**Your Privacy is Our Priority: Retention and Opting